DALLAS, Sept. 24, 2009 – A series of webisodes, hosted by Dirty Jobs’
Mike Rowe, will be posted today detailing the development and testing
of the new powertrain lineup of the all-new 2011 Ford Super Duty.
In the series, Rowe leads customers through laboratory and
real-world durability testing of the Ford-built 6.7-liter Power Stroke®
V-8 turbocharged diesel, 6.2-liter V-8 gas engine and 6R140 heavy-duty
TorqShift® six-speed automatic transmission. The webisodes are at www.fordvehicles.com/2011superduty .
According to recent Ford customer research, Mike Rowe is the
quintessential “truck guy.” Said one respondent: “I would say that he
drives a truck in real life and is not afraid to do stuff like pull out
a stump or go off-road.”
“Mike Rowe and Super Duty are a natural pair,” said Eric Peterson,
truck communications manager. “Our new lineup of engines and
transmission for the 2011 Super Duty was put through a series of
extreme tests both in the lab and at the job site. Mike Rowe will take
our customers through the details of those tests.”....
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