NEW FORD F-150: MOST ‘SMART’ FEATURES
The new 2009 Ford F-150 builds on its segment-leading
capability, with industry- and class-exclusive “smart” features aimed
at making the pickup an even more useful tool.
Most Capable Pickup Box
The new F-150
features the most capable pickup box in the segment. It starts with
class-leading cargo capacity of 65.5 cu. ft. when properly equipped,
made more flexible and accessible with new box-centered features.
“When we introduced the taller pickup box on the 2004 F-150, we
heard from customers that they loved the extra cargo capacity but they
were having trouble accessing the box from the side,” said Matt
O’Leary, chief engineer of the 2009 Ford F-150. “We watched them try
and jump up on the tire, use the edge of the running board or carry a
milk crate to use as a step. They told us that we should just take the
box height back down – but taking away cargo capacity from customers
seemed counterintuitive, so we went to work on smart solutions that
make the box even more functional.”
Among them:
- Box Side Step , which helps customers gain
access to the front of the pickup box. This industry-first innovation,
available on 6.5-foot and 8-foot Styleside boxes, is mounted firmly to
the frame and tucks neatly beneath the underside of the box when not in
use. The 11-inch wide step extends out from under the box with the push
of a button and is easily stowed by pushing it back in. The system
mounts one step on each side of the box for full access; each step can
support up to 500 pounds.
- Tailgate Step ,
first introduced on the 2008 F-Series Super Duty. This ingenious
feature is popular with a nearly 50 percent take rate. It is made of
high-strength steel and is fully integrated into the tailgate. To use,
simply lower the tailgate to the down position and slide the step out
and drop it down into the step position. A grab handle folds up and out
of the tailgate to provide extra support when using the Tailgate Step,
supporting up to 300 pounds.
- Stowable Bed Extender, which
can extend storage space to the end of the open tailgate or it, can sit
inside the tailgate leaving a small, enclosed section that keeps cargo
from sliding forward near the cab. When not in use, this innovative
extender separates into two pieces that fold and snap securely to the
sides of the box, allowing full space and functionality of the box.
- Cargo management system , which is factory - installed
and available on any truck with a 6.5-foot Styleside box. It provides
easy-to-use secure storage of all types of cargo. The basic system
comes with two side rails and a pair of cast aluminum cleats rated for
600 pounds. Available side mounted, blow-molded plastic tool bins can
hold up to 60 pounds and feature double-wall construction, providing a
water-tight, thermal barrier that can even keep beverages cold. The
system has additional load bar and bed divider options, to maximize
cargo storage and flexibility.
- Lockable storage. The
innovative Midbox is an enclosed storage system that’s mounted in front
of the standard pickup box and behind the cab. Available on Regular Cab
with 145-inch wheelbase and SuperCab with 163-inch wheelbase, Midbox
provides an additional 26.3 cubic feet of protective, lockable storage
for tools and other valuable equipment without compromising the use of
the full pickup box. Rugged steel construction features double-paneled
doors that are accessible from both sides of the vehicle. The doors
lock and unlock with the same key that operates the driver’s door, and
the dent-resistant exterior door panels are fitted with factory Ford
door handles for an integrated look. Latches feature double-bitted keys
and lock tumblers designed to provide exceptional security. In
addition, commercial grade sealing provides a weather- and
dust-resistant interior compartment.
“Any one of these features might not seem like a big deal, but for
the customer who uses the box of their pickup five, six or seven times
a day, these innovations working together are really meaningful,”
O’Leary said.
That same kind of logic drove the team to include other clever features on the truck, including the EasyFuel™ Capless Fuel-Filler System .
This customer convenience helps to reduce evaporative emissions that
create smog and global warming. When fueling is completed, and the
nozzle is removed, the system automatically seals shut.
This feature is expected to be a hit with customers, which is why
Ford is rolling it out on new vehicles – cars and trucks alike.
The Ultimate Towing Vehicle
The new 2009 F-150 offers the most towing capability in the segment
and features segment-exclusive technologies and features engineered and
built with the tower in mind.
“Towing a trailer or boat can be intimidating, especially for people
who don’t do it often,” said Don Ufford, chief engineer, Ford Truck
Engineering. “Hooking up the trailer can be difficult, and feeling in
control of the load on the road is challenging, too. That’s why we’re
equipping the new F-150 with the same towing features Super Duty
customers have come to love – and adding even more content for F-150
owners.”
They include:
- Advance Trac® with RSC® is standard on all
F-150 models. The system can predict the vehicle’s path using a sensor
to detect and measure oversteer and yaw by monitoring the vehicle’s
speed, throttle position and steering wheel angle. When the system
senses wheel slip or the loss of traction, it applies braking where
needed to keep the truck tracking safely on its intended path. Unlike
competitors’ systems, this Ford-exclusive system uses a second
gyroscopic roll rate sensor to accurately predict the vehicle’s roll
angle. If a significant roll angle is detected, the system applies
additional countermeasures to enhance vehicle roll resistance.
- Trailer sway control
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